We’re incredibly grateful to all of the craftspeople, team members, Artists, and participants who were involved in this event. Thank you for your incredible musicianship, good will, and excitement about what we do. It truly meant the world to us.
Photos and videos will be made available of this year’s event so check back here for further information!
Schedule
(Schedule subject to change)
Friday, August 19th, 2022: 1:00pm-9:00pm
10:00am – 11:00am – Private instrument and mouthpiece fittings (VIP Ticketed Guests Only)
11:00am – 12:00pm – HipBone Music “Bone2Pick” Interview, LIVE TAPING feat. Michael Davis, Samantha Lane, Alexis Smith (VIP Ticketed Guests Only)
12:00pm – 1:00pm – Lunch Break (Lunch provided for VIP ticket holders, food available for purchase)
1:00pm – 2:00pm – Registration, factory tours, and visit exhibits
2:00pm – 3:00pm – Trumpet Masterclass, feat. Neil Balm, Brianne Borden, Renee McGee, Ethan Bensdorf, Terry Everson
3:00pm – 4:00pm – Mock Fitting Presentation
4:00pm – 5:00pm – Trombone Masterclass, feat. Joseph Alessi, Michael Davis, Nick Laufer, Karna Millen, David Rejano, Colin Williams
5:00pm – 6:00pm – Craftsperson Panel
6:00pm – 7:00pm – Dinner Break (Dinner provided for VIP ticket holders, food available for purchase)
7:30pm – 9:00pm – Evening Concert: #TeamShires Brass Ensemble feat. Artists TBA
Exhibits: 1pm-6pm
Factory tours: 9am, 10am, 1pm, 3pm (please note, closed toe shoes are required for factory tours)
Saturday, August 20th, 2022: 9:00am-3:00pm
9:00am – 10:00pm – Welcome & Yoga and Wellness Class, feat. Brianne Borden of Yoga For All Musicians
10:00am – 11:00am – New York Philharmonic Artist Panel, feat. Alessi, Bensdorf, Curran, Williams
11:00am – 12:00pm – Low Brass Masterclass, feat. Blair Bollinger, Hiram Diaz, Chuck Kerrigan, Scott Mendoker
12:00pm – 1:00pm – Lunch Break (Lunch provided for VIP ticket holders, food available for purchase)
1:00pm – 2:00pm – Mock Fitting Presentation
2:00pm – 3:00pm – Shirespalooza Brass Ensemble Concert, conducted by Artists (all participants welcome!)
Exhibits: 9am-2pm
Factory tours: 9am, 1pm (please note, closed toe shoes are required for factory tours)
Artists
(Lineup subject to change)
Travel
Coming to Shirespalooza from out of town? Make a weekend out of it and stay right next door at the DoubleTree by Hilton Hotel Boston - Milford at a special discounted rate (while availability lasts)!
The S.E. Shires Factory and Showroom are located in Holliston, MA (a 45min drive west of Boston). The address of our factory and showroom is 260 Hopping Brook Road, Holliston, MA 01746.
Shuttle service may be available for Factory events or appointments from the Forge Park/495 MBTA Commuter Rail Station.
For more information about the MBTA Schedules, you can use the trip planner located here. Fares are typically $10.00 each way.
Frequently Asked Questions
Shirespalooza is a multi-day brass festival featuring some of the biggest names in brass performing, teaching, and more. It is held at S.E. Shires Co. The event will provide easy access to all performance areas, great concessions, indoor performances and many surprises to be announced. All ages are welcome.
S.E. Shires Co, 260 Hopping Brook Rd, Holliston, MA 01746
August 19, 2022: 1pm-9pm (special VIP Hours 9am-1pm)
August 20, 2022: 9am-3pm
WHAT IS ALLOWED?
-Kindness
-Instruments
-Music Stands
-Sunscreen
-Instruments and music stands
-Chairs, blankets
-Cameras are permitted, but cannot be used to reproduce the event and must not interfere with other fans’ enjoyment of the event. Be present!
WHAT IS PROHIBITED?
-Discrimination or harassment of any kind
-Alcoholic beverages
-Illegal substances
-Firearms or any items that can be used as a weapon
-Pets (we love furry friends, but our factory is not the best place for them to visit!)
The S.E. Shires Factory and Showroom are located in Holliston, MA (a 45min drive west of Boston). The address of our factory and showroom is 260 Hopping Brook Road, Holliston, MA 01746.
Local Commuter Rail Service to Forge Park/495 MBTA Commuter Rail Station. For more information about the MBTA Schedules, you can use the trip planner located here.
Check out our factory visit information page for more details.
Parking is available (first come first serve) in our main parking lot, located at 260 Hopping Brook Road Holliston, MA 01746.
Food and drink is covered for all VIP package holders. Food and drink will be available for purchase for general admission visitors. IDs will be checked at registration and stamps will be given to 21+ visitors. Cash and credit cards are accepted.
Absolutely! Instruments and accessories are available for purchase along with our classic Shires swag items.
Limited edition Shirespalooza t-shirts and festival posters are included with VIP admission and available for sale at our merch stand.
Artist merchandise will also be available there.
Children are welcome! Children under 18 must be accompanied by a parent or guardian and small children must be accompanied at all times.
Please note: Factory tours may not be the best space for your little one, please inquire with a team member if you are bringing a young child with you and would like to take a tour.
Shirespalooza is a rain or shine event. In the event of anticipated severe weather S.E. Shires Co. will communicate any schedule adjustments via all social media channels and our official Shirespalooza site.
Official merchandise can be purchased during Shirespalooza via our website at www.seshires.com/shop.
We're happy to offer special Shirespalooza pricing on all swag and accessories. Please see our swag pricing for instructions and a list of available goods.
Our team will continue to make every effort to ensure socially responsible behavior in order to allow ticket holders to enjoy the event.
All are welcome at Shirespalooza regardless of race, color, national origin, gender, gender identity, gender presentation, sexual orientation, age, body size, disability, appearance, religion, citizenship or pregnancy. We have a zero-tolerance policy for discrimination or harassment of any kind
Anyone visiting S.E. Shires Co. should produce a negative COVID-19 test result that has been administered up to 72 hours before your appointment unless they have been fully vaccinated against COVID-19 for at least 14 days.
S.E. Shires and its vendors sometimes take photos and videos at events to use for promotional purposes. By participating in or attending any S.E. Shires event, you agree that you may appear in some of these photos and videos, and you authorize their use in this fashion. On the flip side, if you take any photos or videos of attendees at an S.E. Shires event and provide them to us, you authorize us to use them in the same fashion and confirm that the attendees who appear in your photos and videos have also consented to such use.
MEMORIES
S.E. SHIRES CO.
With over 25 years in business building world class brass instruments, S.E. Shires Company is an established and industry leading manufacturer of professional brass instruments. When building handmade trumpets, trombones, and euphoniums, every step of the process is carefully crafted and designed so that Shires instruments offer evenness of response and sound in all registers and playing styles. We hold parallel commitments to the highest standards of modern manufacturing, which make our instruments consistent and mechanically superior, and to the old-world craftsmanship that gives them the distinctively resonant voice appreciated by players the world over.
We believe in building instruments of unparalleled professional quality for every player. Join us for a peak behind the curtain to learn about our company, the craftspeople, and these incredible instruments that are proudly Made by Shires.
We’re proud to have been featured on Discovery Channel’s “Made By Destruction”. This video details how photocopiers are taken apart and recomposed into brass trumpets at the S.E. Shires Company,
If you've ever had questions about how our instruments are built, our design process, or would like to see our factory tour and learn more about what we do... this is your chance to learn more from Team Shires! We hope you enjoy the process.
The iconic show “How Its Made” featured our company on Season 6, Ep. 1. We’re honored to be a part of this incredible show!
Looking for the perfect instrument, but not sure where to start? Schedule a time with one of our experts to see which models and components will be best suited for your unique playing style.
