Announcing our Summer 2017 Factory Day!

July 14-15, 2017

Please join us at our Hopedale, MA facility where you can visit the Shires factory and showroom, meet the skilled craftsmen that build our instruments, participate in various mini-masterclasses featuring S.E. Shires Artists, connect with other Shires players, and take home the ultimate souvenir-your own S.E. Shires trumpet or trombone!  Please note, all guests must check in at the Shires Showroom on both Friday and Saturday. Tours will only be available on Friday, so please plan accordingly.  (Guests participating in a Shires tour must wear closed toe shoes, no sandals).

RSVP below to be entered for your chance to win a Shires swag bag prize!  


Schedule of events: 

Friday: 10:00am-6:00pm

(Please note, tours will only be available friday)

  • 10:00am-Welcome (Coffee and pastries provided)
  • 10:30am-11:00am-Morning Group Warm Up Session led by Michael Davis
  • Scheduled factory tours throughout the day (sign up for times at showroom upon arrival.  Tour time slots are available first come, first serve and begin at 11:00am)
  • Custom instrument fittings (available throughout the day)
  • 2:00pm-2:30pm-Mini-masterclasses with Don Lucas
  • 4:00pm-5:00pm-Group brass ensemble reading session with Michael Davis 
  • 6:00pm-8:00pm- Shires Factory BBQ with craftsmen and featuring the Shires Hop-Dale IPA (BBQ provided)

SATURDAY: 10:00am-4:00pm

  • 10:00am-Welcome (Coffee and pastries provided)
  • 10:30am-11:00am-Morning Group Warm Up Session led by Terry Everson 
  • Custom instrument fittings (available throughout the day)
  • 12:30pm-1:00pm-Shires Q&A with Steve Shires 
  • 2:30pm-Help us celebrate Doc Severinsen's 90th birthday with a S.E. Shires birthday party!  


Shuttle service will be available both days from MBTA Forge Park/495 Commuter Rail station to the S.E. Shires Showroom in the morning and afternoon.  For information regarding transportation, shuttle service, hotel accommodations, local restaurants, etc. please click HERE.

For more information please call 508-634-6805 or email

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S.E. Shires Factory and Showroom

S.E. Shires Showroom

2 Evergreen Lane
Hopedale, MA 01747

S.E. Shires Factory

4 Spaceway Lane
Hopedale, MA 01747                                  508-634-6805